CSS Product Listing ads introduced, replacing Comparison Listing ads with 90% updated content.
Google Replaces Comparison Listing Ads with CSS Product Listing Ads
Original: Google Comparison Listing Ads Now CSS Product Listing Ads
Importance: 新しい広告形式に関する重要な変更があるため
Summary
Google Ads has replaced Comparison Listing ads with CSS Product Listing ads. The old support URL has been redirected to a new page with 90% updated content. CSS Product Listing ads will appear alongside Merchant Product Listing ads, competing in the carousel. These ads direct users to the CSS website, but no official announcement from Google has been noted yet.
Key Points
- Comparison Listing ads will be discontinued
- CSS Product Listing ads are newly introduced
- Old support page redirects to the new one
- 90% of the content has been updated
- No official announcement confirmed
View developer summary
Google Ads has replaced Comparison Listing ads with CSS Product Listing ads, redirecting the old support URL to a new page. These ads compete alongside Merchant Product Listing ads. CSSs in the program can display these ads in specific countries, but a formal announcement from Google is yet to be seen.
Source: https://www.seroundtable.com/google-css-product-listing-ads-41746.html
Outlet: Search Engine Roundtable
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