Bing is testing highlighting sale prices in shopping ads. This could affect ad operations significantly.
Bing Tests Showing Sale Prices In Shopping Ads
Original: Bing Tests Showing Sale Prices In Shopping Ads
Importance: 広告表示の方式が変更され、運用に影響を及ぼす可能性があるため。
Summary
Microsoft Bing is testing showing sale prices in shopping ads within search results. The sale price is highlighted in green with the original price crossed out, and a blue-highlighted price is also shown, though its meaning is unclear. This was spotted by Sachin Patel, who shared screenshots on X.
Key Points
- Bing is testing sale price display
- Sale prices highlighted in green
- Original prices crossed out
- Meaning of blue price is unclear
- Screenshots shared by Sachin Patel
View developer summary
Bing is testing the display of sale prices in shopping ads, using green for sale prices crossed out original prices. A blue-highlighted price is included, though its purpose is unclear. This change may affect ad performance and user engagement.
Source: https://www.seroundtable.com/bing-sale-prices-shopping-ads-41357.html
Outlet: Search Engine Roundtable
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