New features in Google Merchant Center could have significant impacts. Watch out for phishing risks.
Expansion of Google Merchant Center Attribute Rules
Original: Daily Search Forum Recap: June 4, 2026
Importance: Google Merchant Centerの重要な機能変更が影響を及ぼすため
Summary
The June 2026 Google webmaster report is out, expanding Google Merchant Center attribute rules to automatically found products. This allows attribute rules to apply not only to products added via feeds but also to automatically generated ones. Bing is set to add new AI performance reporting features in its Webmaster Tools. Additionally, caution is advised regarding login links in Google Ads due to phishing attack risks.
Key Points
- Attribute rules applied to automatically found products
- Bing to add AI reporting features soon
- Bug reported in Google Merchant Center
- Bing testing larger favicons
- Caution on Google Ads phishing attacks
View developer summary
According to the June 2026 Google webmaster report, Google Merchant Center attribute rules have been expanded to apply to automatically found products. Bing is set to introduce new AI performance reporting features in its Webmaster Tools soon. A bug has been reported in Google Merchant Center's automated validation for products and landing pages. Additionally, Bing is testing larger favicons for top sponsored ads.
Source: https://www.seroundtable.com/recap-06-04-2026-41448.html
Outlet: Search Engine Roundtable
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