GA4 starts tracking AI assistant traffic, while FAQ rich results are discontinued.
GA4 Tracks AI Assistant Traffic, FAQ Rich Results Disappear
Original: GA4 Tracks AI Assistant Traffic, FAQ Results Gone – SEO Pulse via @sejournal, @MattGSouthern
Importance: 新機能の追加とリッチ結果の廃止は多くのユーザーに影響を与えるため。
Summary
Google Analytics 4 (GA4) now tracks AI assistant traffic, while FAQ rich results have been removed, potentially impacting search results. Additionally, Ahrefs is testing schema, and Condé Nast is planning around near-zero search forecasts. These changes could significantly influence SEO strategies.
Key Points
- GA4 now tracks AI assistant traffic
- FAQ rich results have been removed
- Ahrefs is testing schema
- Condé Nast is planning around search forecasts
View developer summary
The GA4 update allows tracking of AI assistant traffic, but FAQ rich results will be removed, impacting information visibility in search results. Ahrefs is testing schema, and Condé Nast is strategizing based on declining search forecasts.
Outlet: Search Engine Journal
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