A new adult property added—impact on ad operations is certain.
Google Adds Adult Property to Merchant Listing & Product Variant
Original: Google Adult Property Added To Merchant Listing & Product Variant
Importance: 成人向け商品に関する新しいプロパティの追加は、広告運用やSEOに直接影響を与えるから。
Summary
Google has added the 'hasAdultConsideration' property to the Merchant listing and Product variant documentation. This property is used to identify adult-oriented products, including those with nudity or sexual content. By labeling these products, Google can apply age- and country-based restrictions, ensuring appropriate content is displayed. Adult-oriented products are eligible for Shopping ads and free listings but are subject to restrictions.
Key Points
- Google has added a new property
- Used to identify adult-oriented products
- Age and country-based restrictions apply
- Products can appear in ads but are restricted
- Uses values based on schema.org
View developer summary
Google has added the 'hasAdultConsideration' property to Merchant listings and Product variants, aligning with Merchant Center specifications. This property identifies adult-oriented products, which must be labeled if they contain nudity or sexual content. It uses 'AdultOrientedEnumeration' with the value 'https://schema.org/SexualContentConsideration'. Proper labeling ensures compliance with age- and country-based restrictions.
Source: https://www.seroundtable.com/google-adds-adult-consideration-41355.html
Outlet: Search Engine Roundtable
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