Top Stories now in AI Overviews — search traffic reallocation zone. Control points expand; publishers have opt-out window.
Google's AI Overview Opt-Out Rolling Out, Top Stories Now Included
Original: What Opting Out Of Google’s AI Search Features Means Now via @sejournal, @MattGSouthern
Importance: AI Overview の適用範囲拡大（Top Stories 含む）により、既存 SEO 戦略の見直しと技術的対応（オプトアウト設定）が多くの事業者に影響する破壊的変更に該当
Summary
Google is rolling out its AI Overview opt-out feature as Top Stories now appear within AI Overviews. Publishers can now measure how their content is handled in AI-generated summaries and decide whether to opt out. The expanded scope means businesses must reassess their AI Overview strategy to understand the impact on traffic and brand presentation.
Key Points
- AI Overview opt-out feature officially rolling out
- Top Stories now integrated into AI Overviews, expanding scope
- robots.txt and X-Robots-Tag support individual exclusion
- Search Console enables impact measurement before deciding
- Publishers gain control over AI Overview inclusion
View developer summary
Google AI Overview opt-out mechanism is rolling out with expanded scope. Publishers can use robots.txt or X-Robots-Tag headers to exclude content from AI Overviews separately from indexing controls. Top Stories integration into AI Overviews requires measurement of impressions and click attribution via Search Console. Baseline metrics on traffic displacement enable opt-out decisions before broad rollout.
Source: https://www.searchenginejournal.com/what-opting-out-of-googles-ai-search-features-means-now/584321/
Outlet: Search Engine Journal
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