Rakus announces a new feature in collaboration with Sansan, drawing attention to marketing automation.
Rakus Releases 'Rakuraku Mail Marketing' Option in Collaboration with Sansan
Original: ラクスの「楽楽メールマーケティング」、Sansanと連携したオプションをリリース
Importance: 新機能の追加により、マーケティング施策の効率向上が期待されるため。
Summary
Rakus announced the release of a new option for 'Rakuraku Mail Marketing' in collaboration with Sansan. This feature aims to enhance efficiency in customer management and sales support, leading to greater effectiveness in marketing activities. The focus on strengthening collaboration with sales departments is particularly notable, drawing attention from the perspective of marketing automation.
Key Points
- New feature added in collaboration with Sansan
- Improved efficiency in customer management
- Strengthened sales support
- Focus on marketing automation
View developer summary
The new option added to Rakus' 'Rakuraku Mail Marketing' in collaboration with Sansan enhances the utilization of customer data. This is expected to strengthen information sharing with sales departments and improve the precision of marketing initiatives. Additionally, API expansions will enable more flexible marketing automation.
Source: https://markezine.jp/article/detail/50831
Outlet: MarkeZine
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