60% of people feel ads are trending on SNS. Oricom's survey highlights the growing impact of advertising.
Oricom Conducts Survey on Advertising Buzz, 60% Have Seen Ads Trending on SNS
Original: オリコム、広告の話題化に関する調査を実施 6割が「広告がSNS上で話題になっている」のを見た経験あり
Importance: SNSでの広告の影響力が示されたため、広告戦略に影響を与える可能性がある。
Summary
A survey conducted by Oricom reveals that 60% of respondents have seen ads trending on social media. The survey aims to gauge the effectiveness of advertising and consumer reactions. As the use of social networking services (SNS) increases, the influence of advertising appears to be growing.
Key Points
- 60% have experienced trending ads on SNS
- The survey was conducted by Oricom
- Influence of SNS advertising is increasing
- Measures consumer reactions
- May impact advertising strategies
View developer summary
Oricom's survey shows that 60% of respondents have come across trending ads on social media, highlighting the growing impact of advertisements in the digital landscape. These insights may affect advertising strategies, underlining the importance of SNS in consumer engagement.
Source: https://markezine.jp/article/detail/50842
Outlet: MarkeZine
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